Company profile: Hush Beads is an independent bracelet business, specialising in beads and promoting a positive mindset.
Problem: Hush Beads needed the creation of a logo and website to represent their brand and ethos.
Methodology: Mood moods were successfully used to brainstorm logo ideas until a design was selected. Hush Beads keywords were: vibrant, happiness, vibrant. Gold was a colour that was requested to be used for the logo. The logo represents beads with a clean and easy to read font. The website has vibrant images and positive copy.
Result: Brand awareness was increased and has led to an increase in sales.
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